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Archive for the ‘Pressure Seal Self-Mailers’ Category

Come See Exciting New Products from Relyco at Graph Expo

GRAPH EXPO 14 & CPP EXPO is one of the largest and most exciting trade shows dedicated to the print and graphics markets. The show is being held September 28- October 1, 2014 at McCormick Place South in Chicago, IL. By attending, youRelyco Graph Expo will see the latest products and technologies that are rapidly changing the print industry. Relyco, a leading provider of premium paper media products, will be exhibiting and showcases its products for both digital and inkjet printers and presses in booth #2249.

Why do you need to visit Relyco?

Relyco is offering FREE passes to attend GRAPH EXPO 14 & CPP EXPO. To register for the FREE Exhibits-Only pass, please use the following unique registration link: https://www.xpressreg.net/register/gasc094/landing.asp?sc=30303. This offer is only valid using this unique link and you must register on or before September 12, 2014. Use code 30303. This pass will enable you to enter the Exhibit Hall, free of charge, all four days of the show!

Relyco is also offering attendees the opportunity to meet with the Relyco team in its booth (#2249) throughout the show to give you a personal look at all of Relyco’s specialty paper products. To set up a meeting with Relyco, click here: GRAPH EXPO 14 Meeting Request Form. When you set up a meeting and attend, you will be entered into a drawing for $100 VISA gift card.

Relyco is looking forward to seeing you at GRAPH EXPO 14 & CPP EXPO.

What is Pressure Seal and How Can It Reduce Operating Costs?

What is ULTRASEAL Pressure Seal?
ULTRASEAL is Relyco’s revolutionary pressure seal solution offering businesses and marketers a cost-effective and environmentally efficient way to create, process and deliver mailed pieces without an envelope.  Forms can also be custom printed in today’s office laser printers, complete with postage, allowing for control of costs, personalized designs and either bulk or one-off delivery of mailed pieces when necessary.

By eliminating the printed envelope from the process, pressure seal has become the more efficient and “green” alternative when doing office mailings.  Folding, stuffing, gluing and heating of mailings and envelopes are things of the past.  Pressure seal is the future.

What are the advantages of using pressure seal?
Once you print the pressure seal form or check in your color or black and white laser printer, they can be fed into a pressure seal machine.  These machines take care of all of the folding and sealing, utilizing pressure that activates the special paper coating.  The machine completely seals the edges of the piece to create the ready-for-mail document.

Is pressure seal less expensive than traditional office mailing?
Taking on any office process transformation can, at first, seem costly and time consuming.  However, pressure seal is the easiest and most affordable implementation you will ever make.  The savings in both time and money compared to manual processing is easily calculated.  The graphs below illustrate exactly what can be gained.

ULTRASEAL vs. Manual Processing

 

 

 

 

 

 

 

 

 

 

 

 

 

 

ULTRASEAL Pressure Seal takes the need for water, glue, heat and envelopes completely away – as forms and checks are manufactured with a special coating that is activated during the sealing process.  Once your forms and checks run through the pressure seal machine, they are sealed, secure and ready to be mailed.

How ULTRASEAL equipment works

 

 

 

 

 

 

 

 

 

The most common documents that can be sent efficiently and securely with ULTRASEAL include:

  • Paychecks
  •  Invoices
  •  Tax Forms
  • Utility Bills 
  •  Medical Bills
  •  Statements
  •  Test Results
  •  Collections
  •  PIN Notifications

 

 

 

 

 

 

For more information about ULTRASEAL or to request samples, visit us here.

Direct Mail Bests Online Marketing with Personalization

Came across this post on Bond Printing’s Blog site (text below). Interesting post that is discussing a shift back to direct mail marketing as opposed to email marketing tactics. The article raises a lot in great points as to why direct mail is once

Personalized Relyco DigiPOP DVD Mailer

Personalized Relyco DigiPOP DVD Mailer

again getting better response rates. From Relyco’s point of view, there a lot of great laser and digital compatible substrates available now that easily be personalized to deliver a mailer that will get opened. Relyco’s ULTRASEAL pressure seal mailers and DigiPOP custom digital packaging products are just two examples to check out.

Direct Mail Bests Online Marketing with Personalization

If you’re looking for a revenue-generating powerhouse for your business, you’re looking for direct mail. Direct mail campaigns are the Old Faithful of marketing—businesses count on them because they’re dependable and promise a consistent ROI.

You can push direct mail’s ROI from consistent to record-breaking with a focus on personalization. Some online marketers mistakenly think their methods are more personal than direct mail. But thanks to Internet cookies, over-sent emails and Google Ad Words, consumers are turned off and tuning out. Direct mail bests digital marketing tactics in the area of personalization because, to the consumer, it feels more human.

The simplest way to personalize direct mail is using variable printing to address your business’s leads by name. But you can go even further than that.

The key to effective personalized direct mail is to get as much useful information as you can from your customers and prospects. Use sales records, surveys and social media to collect good data about your mail leads.

Now it’s time to personalize your direct mail piece. To craft a message that’s relevant to the prospect without being creepy, you’ve got to use your data carefully. Let’s say, for example, that your jewelry store wants to market diamond engagement rings. You’re working form a list of young people who you assume—or hope, for your business’s sake—are single (and you should know that from your data).

It makes sense to write copy that speaks to a buying audience in the mail piece you will send to males. On the other hand, the mail piece sent to females should feature different photos and copy. Although who will buy and who will receive such a gift varies, catering the message of the direct mail according to gender is a subtle method of personalization.

As this examples shows, the best marketers have to interpret the data and use it in a way that tactfully shows consumers that your business is just what they need. But you don’t have to be selling jewelry to personalize direct mail skillfully and in a non-intrusive way. Think about your audience and how their demographic information may affect their buying habits or business needs.

Work from your recipient data to go beyond names in personalizing your business’s direct mail. When you personalize your direct mail piece with a name, you’re working to catch your prospects’ attention. Go one step further—and one-up online marketers—by letting demographics inform your direct mail piece.

Relyco Digital and Laser Substrates Receive Quality Approval from U.S. Government Printing Office

Customized 3D digital packaging, carbonless forms, waterproof paper, self-mailer pressure seal forms, laser checks, and pressure sensitive labels earn Quality Level III rating for Specialty Printing

Relyco Digital and Laser Substrates Receive Approval Rating from Government Printing Office

Relyco Digital and Laser Substrates Receive Approval Rating from Government Printing Office

Relyco today announcing it has earned the Quality Level III rating for Specialty Printing from the U.S. Government Printing Office (GPO). The Relyco digital and laser printing products receiving the GPO rating include DigiPOP customized 3D digital packaging, REIMAGE carbonless forms, REVLAR waterproof paper, ULTRASEAL self-mailer pressure seal forms, laser checks, and ENDURA LABEL pressure sensitive labels.

“Achieving this rating from GPO is very important for Relyco as we continue to grow our business with the Federal Government,” said Bruce Steinberg, vice president of sales at Relyco. “Our GPO rating is great validation of our products’ quality and now gives us greater exposure that will enable us to be a part of more agency and department bids for digital and laser printing jobs.”

The purpose of the GPO evaluation is to determine a contractor’s ability to consistently produce orders at the required quality level without undue assistance on the part of the government. These ratings will be used by the GPO’s automated bid list system in determining what vendors solicitations will be issued to and by GPO contracting officers as an aid in making responsibility determinations on individual contracts.

Relyco has hundreds of Federal Government customers including:

  • Department of Justice
  • U.S. Navy
  • U.S. Army
  • U.S. Air Force
  • Federal Bureau of Investigation
  • Department of Defense
  • Department of Homeland Security
  • Internal Revenue Service
  • Department of Interior
  • Drug Enforcement Agency
  • U.S. Bankruptcy Court
  • NASA

Relyco offers its complete line of quality business printing and payment solutions under GSA contract GS-02F-0158N. The company just added its new DigiPOP custom digital packaging products to the GSA contract. With more than 120 patented templates, DigiPOP print and fold substrates are ideal for direct mail, presentations, special events, fundraising, and more. To learn more about the products Relyco offers to the Federal Government, visit www.relyco.com, call 888.777.7359, or email info@relyco.com.